Facebook and SEO – How Facebook can help your SEO marketing Campaign

Facebook.com can be a great way to give your SEO marketing campaign the boost that it has been missing. Facebook has hands down become the top social networking site that is available on the internet today. Their team has come-up with a great way for businesses to use Facebook and SEO in their marketing campaigns and help them achieve an entire new level of advertising that was never possible before.

Facebook and SEO: Getting Started

Facebook is a great way to get your information out there about the types of products or services that your company provides. You do not make a Facebook page like a regular person would, but you would go under the business section and create a Fanpage. The Fanpage varies from a regular page because it will allow you to have several administrators for it, and you will not connect with people by becoming their friends. You will want to “like” other pages, or have someone “like” your page.

This means that should someone “like” your company page every time that their friends look at their profile page your company name will appear under their interests/like section. It is a great way to advertise without having to pay a dime. You also have the added benefit of the fact that every time you make a post the information will appear in the daily stream of updates on all of the members of your Fanpage.

Facebook and SEO: How to Maximize your Business

The fact that almost all of the large product companies have a Facebook page has led to a change in the search results. Now search engines scour the social networking sites for keywords or phrases. That means that your company could have a well developed Facebook page and if SEO is properly used it could still be one of the top results in a web search.

Many businesses are opting out of the expensive development of creating a webpage and focusing on their Facebook page instead. This is especially true for local businesses such as restaurants, bars, or clubs. They are able to make daily updates on events and information without having to rewrite their entire website. It is important to follow your SEO rules when you are setting up your business’ Facebook page in order to ensure that you will still remain at the top of the results list.

Facebook is not the only option for social networking sites. See the blog, SEO and Social Networks – What areSocial Networks, in order to see a few other options available in social networking sites.

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